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Charlene Sullivan
Associate Professor of Management
Office: Krannert Center for Executive Education and Research, Room 217
Phone: (765) 494-4382
E-mail: sullivaa@purdue.edu
Map to office
Education:
B.S., Kentucky, 1971; M.S.M., Purdue, 1975; Ph.D., Purdue, 1978
Range of TAP projects
I have worked on:
The management team has
worked on three main types of projects: building financial models for evaluating
new lines of business, creating and assessing marketing programs for existing and
new products, and creating process maps for assessing current and new business processes.
Range of company/organization
types I have worked for:
We have worked with manufacturing
companies in Indiana whose main customers are in the auto industry, the consumer
goods industries, and the agricultural industry.
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My areas of interest:
We are particularly interested
in market analysis, financial analysis, customer data base management and analysis,
and the application of statistical and financial modeling to business problems.
What I most enjoy about
working for TAP:
TAP projects give us real-time
opportunities to apply those theories that we teach in our MBA program. The students
learn; the entrepreneurs and business managers are provided with an easy, low-cost
way to learn about new ways to approach a problem; and, we hope, the competitive
capabilities of Indiana companies are improved.
My Web Page
Success Story: TAP business management for Griffin
Analytical Technologies
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